Rate, Onity, Figure add, promote mortgage leaders

Redefining Business Intelligence, the real estate-focused data science firm established in 2023, announced a slate of new executives in the C-suite, including the promotion of co-founder Laura Lasher to CEO. As RBI’s first chief executive, she will lead efforts to expand its artificial intelligence-backed analytics research to support more clients, drawing into her career in home finance and real estate. Earlier in her career, Lasher served as president of the mortgage division at Arbor Bank. She is also a co-founder of mentorship and coaching company Worthy Performance Group.

In other moves, the Omaha, Nebraska-based technology firm welcomed fellow co-founder Pamela Finn to the chief revenue officer role. With expertise in launching and investing in companies both domestically and internationally, Finn also serves as senior advisor to Burlington Capital. 

In an effort aimed at boosting analytics capabilities, the company named artificial intelligence expert Scott Schang chief data scientist. An expert in permission-based marketing, Schang has focused much of his career on the consumer-direct space, attempting to simplify topics for real estate and mortgage industries.